E-mail Marketing

Cost-Effective Communication Solutions

Email campaigns are a great tool for the refractive practice to stay in touch with its patient base and additionally remind potential candidates of developments at practice level. In order to spread the word regarding the latest technologies or to simply inform patients of recent news at the practice the eyemail system can be your cost-effective messenger.

This program is specific to the needs of each practice but the mailers typically are sent on a quarterly basis. By incorporating an opt-in e-mail submission form on a website we begin the process of helping the practice build an e-mail database. Once a collection of opt-in e-mails has been obtained we carefully orchestrate a one page newsletter written by the practice administrator. A graphic template will be provided for the practice complete with the practice identity and logo.


  • Cost-Effective Messenger
  • Increases Brand Awareness
  • Keeps patients up to date on technology
  • Assists in conversion of patients
  • Easily modifiable for different applications
  • Maximizes staff efficiency


  • HTML e-mail system
  • Works in most e-mail applications
  • Built in web contact form for collection of addresses
  • Opt-In methods, not spamming
  • Back end marketing reporting functions
  • Bulk E-mail transfer system
  • Sending handled by Glacial Multimedia Inc
  • Please see the EyeMail page in the Products section for more information.

    Author: interactive

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